oshua Auerbach has been working on American Sorghum for well over a decade. He brings over 20 years of marketing and branding experience from within the food, manufacturing, and education sectors. As the Founder and CEO of The Black and White Cookie Company, he spent 10 years in the CPG industry, serving both B2C and B2B marketing with an amazing track record of securing top corporate clientele. In 2007 Mr. Auerbach was awarded the New York Small Business Development Center (NYSBDC) Manufacturer of the Year. His personal clients have included The New York Times, Bloomingdales, Saks Fifth Avenue, Seinfeld, Facebook, Miami Heat, Coca-Cola, and The NY Stock Exchange. Joshua has successfully negotiated sales contracts with QVC, 7-Eleven, Costco, Weis Markets, and many more.