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Jordan Herring to Speak at AgriNext Conference 2024: Leading Innovations in Cannabis Genetics

The AgriNext Conference, taking place in Dubai on November 13-14, 2024, is thrilled to announce that Jordan Herring, Founder and CEO of Hidden Valley Genetics (HVG), will be a distinguished speaker at the event. Jordan Herring is set to share his pioneering insights and innovations in the cannabis industry, offering valuable perspectives on the role of genetics in advancing agricultural practices.

About Jordan


Jordan Herring, the Founder and CEO of Hidden Valley Genetics (HVG), brings a wealth of experience and a unique perspective to the cannabis industry. His journey began in 2003 with his first cannabis cultivation in Eugene, Oregon, and his career has since been marked by a series of notable achievements. Jordan’s early years included a significant stint in Thailand from 2007 to 2010, where he trained and fought professionally in Muay Thai under the esteemed Ajarn Yodtong at the Sityodtong camp in Pattaya. His passion for both martial arts and cannabis cultivation led him to establish HVG, which has since become a leader in the field.


In 2010, Jordan founded his first cannabis collective, supporting over 330 patients and cultivating flowers for them in multiple commercial medical cannabis facilities across California. The passage of the Federal Hemp Farm Bill in 2018 was a pivotal moment in his career, allowing him to officially launch Hidden Valley Hemp and HVG. Under his leadership, HVG has become renowned for its research and development of new cannabis genetics, including a groundbreaking strain with 18.35% CBG.


HVG stands out for its commitment to superior genetics, sustainable practices, and innovative cultivation techniques. The company operates a 2,400 sqm indoor facility in Bangkok and a 1,100 sqm greenhouse in Chachoengsao, making it the largest genetics supplier in Asia. Jordan’s approach to cannabis cultivation emphasizes the importance of genetic selection, optimal environmental conditions, and skilled labor, ensuring the production of high-quality, medical-grade cannabis products.


Jordan’s dedication to sustainability is evident in HVG’s use of eco-friendly products like NeutraFog and Mold Buster by Atmos Air. Additionally, HVG’s recent Landrace Project aims to revive and stabilize traditional Thai cannabis genetics, reflecting the company’s ongoing commitment to innovation and excellence.

About Agrinext Conference


The AgriNext Conference 2024 is a premier event dedicated to exploring the latest advancements and trends in agriculture and agribusiness. Scheduled to take place on November 13-14, 2024, in Dubai, the conference will bring together industry leaders, innovators, and experts to discuss sustainable practices, cutting-edge technologies, and the future of agriculture. The event will feature keynote speeches, panel discussions, and networking opportunities designed to foster collaboration and drive progress within the agricultural sector.


Jordan Herring’s participation in the AgriNext Conference underscores the event’s commitment to highlighting key figures and pioneering solutions in the industry. Attendees can look forward to gaining valuable insights from one of the leading voices in cannabis genetics and sustainable cultivation practices.

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